Preview

The Sony A7 mark III and Fujifilm X-H1 are priced similarly at approximately $1900/$2000 and are, at the time of writing, two of the most interesting offerings from their respective brands.

The A7 III includes features from the flagship A9 and A7R III in a package that is less expensive in comparison to the other two E-mount cameras, making it a very attractive choice for photographers who want a full-frame camera with excellent autofocus and 4K video.

The X-H1 is the new flagship from Fujifilm and finds its place a step above the X-T2 for a few reasons, the most important being 5-axis sensor stabilisation which is a first for the company.

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The full-frame Sony A7 III is the brand’s latest full-frame E-mount model and also the most well-rounded in the range thanks to its brand new 24MP sensor, impressive number autofocus points, 5-axis in-body stabilisation and 4K video with full pixel readout. In fact, some are already calling it the “Mini A9” for the photographer on a budget.

But what about the a6500, the flagship camera of Sony’s APS-C range? It too can be called an all-rounder, as it incorporates many similar specifications to the A7 III – albeit inside a flat-topped body – so it is only natural to wonder how the two compare.

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On the surface, the new Sony A7 III and the nearly two-year-old Fujifilm X-T2 appear to have much in common. In addition to sporting a weather-resistant SLR-esque body and a large electronic viewfinder at the centre of the body, both models incorporate a 24MP of resolution, an advanced hybrid autofocus system, and 4K video capabilities.

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The Sony A7 mark III and A7R mark III have much in common, not least the design which would be identical were it not for the camera name on the front and rear.

But given that one is two-thirds the price of the other, we can’t help but ask: which is the better investment? We try to answer this question in the following comparison preview that lists the ten main differences between the two full-frame E-mount mirrorless cameras. Enjoy!

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In the first half of 2017, Sony took everybody by surprise when it announced the A9, a flagship model with a 24MP full-frame sensor, outstanding autofocus, unprecedented burst capabilities and a hefty price tag to match. Sony’s decision to release this powerful camera was – at least in part – a way of demonstrating its prowess, not just within the mirrorless segment but the digital camera market as a whole. Those hoping for a mid-range A7 model with the latest features were forced sit tight, but now the wait is finally over.

The A7 mark III is the successor to the A7 mark II and incorporates some features from the flagships A7R III and A9. Curious to know how the A7 III and A9 compare? Then let’s begin!

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