Preview

The X-E3 is the latest addition to Fujifilm’s popular APS-C range of mirrorless cameras and inherits all the latest technology the brand introduced with the flagship X-Pro2 and X-T2 back in 2016. More specifically they share the same:

• 24MP sensor and image processor
• ISO sensitivity range (200-12800, 100 to 51200 with the extended values)
• autofocus system with 91/325 points
• continuous shooting speeds (8fps or 14fps with the electronic shutter)
• battery (NP-W126s) and USB charging option.

Given the price gap however, there are of course some important differences to point out.

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The X-T20 is an extremely popular camera, not least because it provides the best Fujifilm has to offer in terms of image quality and autofocus performance at an attractive price. Now there is a second Fujifilm camera that can fit into this category: the brand new X-E3.

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If we exclude the X-E2s, it took Fujifilm close to four years to provide the X-E series with a relevant update. Why exclude the X-E2s from this equation, you might ask? Well, simply because the “s” version brought nothing more than a slightly re-designed front grip and an Auto mode.

The X-E3 feels like a true successor by comparison. It incorporates the latest technology found on the X-Pro2, X-T2 and X-T20 including the advanced hybrid autofocus system, the 3rd generation X-Trans sensor and 4K video among other things. Fujifilm even decided to include some minor features that are yet to be seen on other X-series models.

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The latest model to join Olympus’ family of OM-D cameras is the OM-D E-M10 III, which comes exactly two years after its very popular predecessor, the E-M10 II.

Of all the new additions found on this camera, from its enlarged grip to its beginner-friendly menu system, the most significant by far is 4K video. Why? Because 4K has become a commonplace feature on the vast majority of today’s mid and entry-level models from the main mirrorless manufacturers. In short, the move from Full HD to 4K was essential to remain competitive.

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Canon and Fujifilm are two of the most well-known camera brands on the market today, so it is little wonder that potential users want to find out more about the differences between their competing models before taking the plunge.

In this comparison preview, we’re going to be looking at how two entry-level models from each system compare. On one hand, we have the brand new Canon EOS M100 and on the other, the Fujifilm X-A10, the most affordable camera in the X series range. Let’s get started!

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