The Fujifilm X-S10, a recent addition to the X-series, is a subtle yet distinctive departure from the other models when it comes to design. To me, the goal is clear: the company wants a bigger share of the APS-C market, and the new camera is priced to become one of the most attractive offerings in […]
Sony vs Fujifilm
Fujifilm X-T30 vs Sony a6400 – Five key aspects analysed
Updated on: June 26th, 2019 Since the departure of Samsung, and excluding Canon who never really attempted to compete at the same level with the EOS M series, it is safe to say that Fujifilm and Sony are the two main players in the mirrorless APS-C segment. Both companies have produced a complete system of […]
Fujifilm X-T3 vs Sony A7 III – Five key points analysed
Updated on: March 4th 2020 Among all the exciting products we reviewed and compared in 2018, two really stood out from the crowd: the Fujifilm X-T3 and the Sony A7 III. The former replaces the already excellent X-T2 with improved autofocus and impressive video capabilities, whereas the latter is a well-priced camera that doesn’t force […]
Sony A7 III vs Fujifilm X-H1 – The complete comparison
Updated on: May 5th, 2019 Comparing Sony with Fujifilm is always an interesting exercise because the two companies have opposite approaches when it comes to designing cameras. The current line-up couldn’t be a better example: Sony uses the same body to embed different kinds of technology, whereas Fujifilm has different bodies that share the same […]
Sony A7r III vs Fujifilm GFX 50s – Image Quality Comparison
Updated on: January 8th, 2019 Not even two years ago, the idea of a mirrorless medium format camera felt like something completely out of reach. Then, out of the blue, Hasselblad announced the X1D system and only a few months later, Fujifilm followed suit with the GFX. The latter has been more successful overall, in […]